THE LINE is my newest obsession - a website dedicated to finding the 'quintessential' for one's life. They curate a beautiful website filled with beauty products, home goods, and designer fashion. Their newest project is located in SoHo New York City which is a remodeled apartment - dating back to 1872 - where they will showcase their products so you can shop in the comfort of a home. How brilliant is that? The décor is phenominal and filled with all their perfumes and Rodin face oils - it's the perfect way to shop. The oh so lovely Bernadette from Decade Diary was lucky enough to get a sneakpeek of the apartment and took some amazing photos - check 'em out!

What is Quintessential?

Our vision stems from a desire to pare back, strip down, and pull together—the search for refined, versatile, and honest goods. Built to last but never boring, these things are a mix of established favorites and our latest finds from emerging names across fashion, home, and beauty. They are “quintessential,” a slippery term with a broad scope. Discover storied objects united by their staying power and the intention of their making, and see how they work together in the context of a carefully considered life as you contemplate: What is Quintessential?

Stunning, non? So much character is in the architecture and I love that they kept the design very simple yet there is a touch of luxe in the fur throws and black walls that I love.

Unfortunately - not everyone can just walk in. Invitation is necessary - to find out more information and how to get an invite to this quintessential apartment, click HERE.